A practical perspective on brand, marketing, and momentum

Most people arrive at a point of quiet friction.

The business is running.

The experience is real.

But progress feels heavier than it should.

Perspective shaped by real responsibility

This perspective comes from years inside growing businesses, including senior marketing and CMO roles.

Owning strategy, teams, budgets and results brings a clear view of where momentum breaks down and how to restore it.

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What you come here to solve

Marketing that has become busy and unfocused

Unclear positioning.

Visibility that no longer reflects credibility.

The aim is not more activity.

It is clearer thinking, cleaner priorities, and steadier progress.

When visibility becomes personal

For many leaders, misalignment first shows up in how they are seen.

Their experience is strong, but their presence does not reflect it.

In those cases, personal brand clarity becomes a practical lever.

You can read more about this work at

jodiraviv.com

"Working with Jodi helped us step back and see what was actually holding us up. The clarity she brought made decisions simpler and stopped us from overcomplicating things."

Founder, B2B SaaS

"Jodi has a rare ability to cut through noise and get to what really matters. Her input helped us focus our efforts and move forward with far more confidence."

VP Marketing, Cybersecurity

"Jodi helped us make sense of competing priorities and align around a clearer direction. Once that was in place, execution became much easier."

CEO, Professional Services

"What stood out was Jodi's practical perspective. She understands how decisions play out inside real businesses, not just how things look on paper."

Founder, Technology Platform

"Jodi brought structure and clarity at a point where everything felt heavier than it needed to be. The impact was felt across the business, not just in marketing."

Senior Leader, Growth-Stage Company

How this thinking shows up for people I work with

Ready to talk it through

If things feel heavier than they should, a short conversation helps clarify the next step.

Let's have a conversation